03 · Change Enablement
Claude for Marketing or Sales workshop
Your team leaves with a skill they built.
A hands-on build day for your marketing or sales team, run on your own processes and your own tools, with everyone in the room building.
- Find customers
- Keep customers
From £5,000 See all prices
Training shows people what's possible. Then Monday happens.
A slide-led session gets people excited, and the next week they go back to the way they worked before, because nothing they saw was about their own work.
A build day starts from your team's processes. By the end, each person has a skill they use the next morning.
Who it's for
A workshop fits when
- Your team has Claude and doesn't know what to do with it.
- You want a shared starting point before a Quick start or an Agent Pilot.
- You're running an offsite or a team day and want it to produce something.
- Your sales or marketing leaders want to understand the tools before they back a bigger change.
What's included
How the day runs.
Your processes, first
We start with the work your team does each week and pick the steps a skill would take on.
The tools and the stack
Skills, connectors, agents and the Claude features your team keeps hearing about, explained in a line each.
Build
Each person builds a skill on their own work, with our consultants alongside.
What comes next
The ideas the day turns up, ranked, so you know what to build next.
The deliverables
What you leave with.
- A skill each person built and uses on their own work.
- A shared language for skills, connectors and agents.
- A ranked list of what to build next.
Where it leads
What clients take on next.
Or take all four pillars together and we redesign the function end to end. See every offer →
Questions
What buyers ask first.
Who should be in the room?
The people who do the work, and the leader who owns the KPI. We agree the list with you in the planning session.
Does everyone need a Claude licence?
Yes. Each person builds in their own account, so the skill is theirs to use the next morning. If licences aren't in place yet, start with a Quick start.
How is this different from Team training?
The workshop is one day that gets everyone building. Team training is the ongoing programme: training by role, champions in each team and adoption measured.
Ready when you are
Give your team a day that produces something.
A free 45-minute planning session. We agree the processes the day should cover and who should be in the room.