How to Measure AI Impact: From Token Costs to Board-Ready ROI
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Every AI buyer is being asked the same question: what's the return? This session shows you how to measure AI impact, from token-level costs to executive-ready ROI reporting.
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About This Webinar
You know your AI programme is working. Proving it to the board is the hard part. Research shows 97% of executives say AI benefits them personally, but only 29% can demonstrate organisational ROI. It's a measurement problem.
We'll show you the framework we use with clients to measure AI impact: how token costs and platform pricing work, how to track output quality through approval scores, and how to build the executive report your board needs.
What you'll learn:
• Break down token costs and understand what your AI programme costs to run
• Track output quality using the approval score method
• Build an AI impact dashboard your CFO will read (live demo)
• See how companies moved from guessing to proving ROI at board level
Who should attend:
CEOs, CFOs, Heads of AI, and programme leads at organisations using AI tools. If someone has asked you "what's the ROI?" and you didn't have a clean answer, this is for you.
What you'll leave with:
• A measurement framework that applies across departments
• A clear breakdown of what AI costs at the token level
• A template for the board-ready AI impact report
What We'll Cover
Measuring AI Impact: The Practical Framework
15 minutesCharlie walks through token cost estimation, approval score tracking, and the board-ready ROI dashboard — with live demo
AI in the News
15 minutesLatest AI developments and releases from the past week
Q&A
30 minutesOpen forum for questions about your specific use cases
Total Duration: Approximately 30-45 minutes
About Your Host
Charlie Cowan
Founder & CEO, Kowalah
Charlie hosts our Wednesday Webinars, sharing practical AI strategies and insights to help organizations accelerate their AI adoption journey. With deep expertise in AI leadership and implementation, Charlie provides actionable guidance for executives and teams navigating AI transformation.